SEO Services
SEO Migration
When a business changes its domain name or site design, it can be risky and complex. Our SEO Migration service is designed for business owners to help mitigate some of the risks that come with making big changes.
Why is SEO Migration Important?
SEO Migration is crucial for maintaining your website's visibility, rankings and traffic when redesigning or relocating your site. It ensures a seamless transition, prevents traffic loss and preserves your existing SEO authority.
What Do We Cover?
URL Mapping
A critical step in migration, we create a detailed URL mapping and redirection plan. This ensures that old URLs point to the most relevant pages on the new site, preserving link equity and avoiding 404 errors.
Redirects
We ensure all valuable URLs are redirected appropriately using 301 redirects, which pass most of the SEO value from the old URL to the new one. This minimises broken links and preserves your site's authority and ranking in search engines.
Technical SEO Setup
Our technical SEO experts handle all technical aspects of your new site, including mobile responsiveness, page speed, XML sitemaps, robots.txt, and schema markup to enhance search engine understanding.
Website Population
We assist with populating your new website by migrating existing content, images, and metadata while ensuring proper formatting and optimisation for SEO.
Content Creation
Where gaps exist, our team creates high-quality, keyword-rich content tailored to help any major site change.
Migration Testing
We conduct rigorous testing before, during and after migration to ensure everything functions smoothly. From redirects to page load times, we ensure your new site is ready for launch.
What We Deliver
Big Changes, Less Risk
Most businesses experience some fluctuations in their rankings or traffic during and after a major website change. These fluctuations are temporary and tend to last until Google recrawls and reindexes your new site. Whether you're changing domain names, restructuring your site, or moving between CMS or ecommerce platforms, our SEO Migration service allows you to make big changes to your site without suffering setbacks.
Here is an outline of what you can expect from our SEO Migration service:
1. Full Website Audit
We begin with a full, in-depth review of your current website, identifying what works and what doesn’t. This includes analysing your content, site architecture, keywords, and backlinks to develop a tailored SEO migration strategy.
2. Migration Implementation
We handle every aspect of the migration, from setting up redirects to transferring content and configuring technical SEO elements. Our team of SEO experts ensure a smooth transition while preserving your search engine rankings.
3. Post-Migration Support
Once the migration is completed, we monitor the performance, address any issues, and provide ongoing support to ensure your new website achieves its full potential. This includes tracking rankings, traffic, and user engagement.
Speak to Our SEO Experts
At Seodium, our team specialises in SEO Migration. If you're planning on changing your site domain or URL structure, redesigning your site or moving from CMS to an ecommerce platform, our SEO experts can help you mitigate the risks. Fill out our form below and one of our SEO experts will be in touch with you.