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SEO Services
Backlink Analysis
Many business owners experience a sudden decline in their site performance due to harmful backlinks. At Seodium, we offer a comprehensive backlink analysis service to help impacted businesses identify these toxic backlinks, remove or disavow them and get their site performance back on track.
Why Is Backlink Analysis Essential?
Backlink Analysis is an essential part of any SEO strategy. It involves examining the links that point to your website from external sources. It helps detect toxic backlinks that are likely to penalise your website's authority and reveals opportunities to improve your rankings.
What Does Our Backlink Analysis Service Cover?
Link Quality
We determine the quality of all the links that point to your site. High-quality links come from authoritative and relevant sources, whereas low-quality links often come from spammy and irrelevant sites.
Anchor Text
Anchor text is the clickable text in a hyperlink that takes users to an external source. Our SEO experts look for over-optimised or irrelevant anchor texts that indicate toxic backlinks.
Referring Domains
We assess the number of unique domains that link back to your site. A diverse range of referring domains indicates a strong link profile, while many links from a single domain can raise a red flag by search engines.
Domain Authority (DA)
We utilise SEO tools to identify the Domain Authority (DA) of your referring domains. Low DA sites are less trustworthy in the eyes of search engines.
Page Authority (PA)
Similar to DA, we evaluate the Page Authority of referring domains to identify which pages are least likely to contribute to your site's authority.
Link Placement
We analyse where a backlink appears on the page of a referring domain. Links that appear in the main content carry more weight than those embedded in sidebars, footers, or comment sections.
Dofollow and Nofollow Links
We examine your dofollow and nofollow links. Dofollow links allow search engines to crawl it and pass authority, while nofollow links tell search engines to ignore it. Not all nonfollow links are harmful but they may be seen as manipulative by search engines.
Link Removal
Once we have identified toxic backlinks, our SEO experts carry out the process of removing them from your site's link profile. We may contact site owners to request that they remove the backlink pointing to your site.
Link Disavow
Some toxic backlinks are more difficult to remove than others. In these cases, we disavow harmful backlinks by instructing Google to disregard or ignore them.
What We Deliver
A Tailored Approach to Harmful Link Removal
At Seodium, we understand the frustration of harmful backlinks bringing down your site's performance. Our SEO experts take pride in their ability to remove harmful links from websites and improve the link profiles of various businesses.
As the link profile of every website is different, our backlink analysis service offers a tailored approach based on the specific needs of your website. Here is a general overview of what you can expect while working with us:
1. Backlink Analysis
We perform a comprehensive backlink analysis on your website to determine the overall health of your existing link profile. We identify any backlinks that are more likely or have been penalised by Google.
2. Competitor Analysis
Next, we analyse your competitor’s referring domains to determine if you are missing out on any opportunities. By examining your competitors, we gain a better understanding of what works effectively within your specific industry.
3. Tailored Link Building Strategy
Following our analysis, we develop a tailored link building strategy to boost your site’s authority. Our SEO experts provide you with powerful insights and recommend techniques such as blogger outreach and guest posting to gain high-quality links from reliable sources.
Contact Our SEO Experts Today
If you have noticed a sudden decline in your site's performance and you think it is related to backlinks, contact our SEO experts today and see what we can do to help. Give us a call or complete our contact form below.
